What is Employer Branding ?

Employer branding can be defined as an employer's reputation among its workforce, or in other words, it is about how your employees value you as an employer.
In this video, you are going to learn "What is Employer Branding?"
We have discussed following topics in this video:
1. Definition of Employer Branding.
2. Employer Branding Strategy
3. Importance of Employer Branding Strategy
4. Steps to create Employer Branding Strategy
1. Set measurable goals for your employer branding
2. Build your candidate persona
3. Write down your EVP (Employee Value Proposition)
4. Use visual branding
5. Select communication channels
6. Create more content
7. Track and measure
5. Conclusion

Channel Link: https://www.youtube.com/channel/UC39qahXncjbze9FXF5MQluQ
#employerbranding #employerbrand #hrmanagement
Be the first to comment