Engaging Patients by Marketing with Social Media

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See how independent pharmacists are expanding their patient base and profitability by using social media to create brand loyalty and attract new patients.

In this webinar, meet Tiffany Haney from Rocky Hill Pharmacy, LLC in Knoxville who has successfully grown a following on Facebook, Instagram and TikTok that is bringing in new patients to the pharmacy. Also, hear from Orlando Palmer and Kyle Palmer from Parker’s Pharmacy in Baton Rouge who reach out to their patients through health-related videos and product education on their social channels.

The webinar is hosted by Bonnie Bond, CPA and Kendell Harris, CPA at Sykes & Company, P.A., pharmacy accountants and advisors.

Specific topics discussed include:

• How to use social media campaigns that spread the word about your pharmacy – at no cost to you!
• How to monitor analytics and trends and contact new patients
• The best way to utilize each social media platform
• Examples of engaging social media posts that turn followers into patients

For pharmacy advisory and accounting services, visit Sykes-cpa.com
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