Burnt Hair Perfume Review (Is Elon Musk's Cologne Any Good?)

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Elon Musk is now selling perfume that smells like burning hair.
The tech mogul, entrepreneur and sometimes internet troll announced the launch of the product on Twitter on Tuesday, calling it "the finest fragrance on Earth." The perfume is apparently being sold on The Boring Company's website for $100 and will ship in the first quarter of 2023.

Because the fragrances won't ship until January, there aren't any reviews yet to say whether the product actually does smell like "leaning over a candle at the dinner table, but without all the hard work," as the company describes it.

Musk's ambitions over the years have ranged from colonising Mars to creating a new sustainable energy economy, and in the process he has built Tesla, rocket company SpaceX, and smaller firms.

Last week the billionaire proposed to proceed with his original $44-billion bid to take Twitter Inc (TWTR.N) private, calling for an end to a lawsuit by the social media company that could have forced him to pay up, whether he wanted to or not.

If successful, a deal would put Musk in charge of one of the most influential media platforms and end months of litigation that damaged Twitter's brand and fed his reputation for erratic behavior.

The Boring Company did not respond to a query on how long it planned to keep the perfume listed.

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